Episode 323

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Published on:

14th May 2024

Client-Centered Marketing Messages: Ethical Strategies for Attracting the Right Therapy Clients

In this enlightening episode of “Starting a Counseling Practice Success Stories,” therapy expert and co-founder of zynnyme and Business School for Therapists Kelly Higdon, LMFT, discusses the fine line between persuasive messaging and maintaining the highest integrity and respect for potential clients.

Kelly explores real-world examples, the psychology behind marketing that resonates, and actionable tips for therapists eager to grow their practice without compromising their values. Whether you're a seasoned therapist or just starting, this episode promises to equip you with the knowledge and inspiration to craft marketing messages that are both effective and ethically sound.

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Register for our LIVE May 21 Webinar: https://news.zynnyme.com/your-marketing-message/

Learn more about Business School for Therapists: news.zynnyme.com/business-school/

Website: zynnyme.com

Blog: zynnyme.com/blog

Facebook: facebook.com/kellyandmiranda

Instagram: instagram.com/zynnyme/

LinkedIn: linkedin.com/company/2456942/

Pinterest: pinterest.com/zynnyme/

Check out more episodes of the Starting a Counseling Practice Success Stories podcast on these platforms + leave a review letting us know what you think:

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About the Podcast

Starting a Counseling Practice Success Stories
Encouragement and advice for any stage of private practice.
Join Kelly Higdon and Miranda Palmer of zynnyme Private Practice Experts as they speak with successful practice owners about how they created lives and businesses they love. Whether you're new to private practice or already successful and looking to expand, you'll find plenty of stories to get motivated and start designing the practice of your dreams!

• Learn about our LIFETIME program for current and aspiring practice owners: https://bit.ly/LearnAboutBusinessSchool

• Check out how YOU can be featured on the podcast (or even have us on yours!): https://www.zynnyme.com/podcast

About your host

Profile picture for zynnyme Kelly & Miranda

zynnyme Kelly & Miranda

zynnyme (Kelly + Miranda)
zynnyme, founded by Kelly Higdon and Miranda Palmer, was born from two licensed therapists coming together to empower private practice owners to serve at their highest and best, improve clinical outcomes through business planning, and to break the statistic that mental health clinicians are the worst paid Masters’ degree. Kelly and Miranda provide coaching and training through their Private Practice Community, the Business School Bootcamp for Therapists, and educational webinars, and have helped thousands of clinicians from around the world.